Let your customers know the answer to that question right from the start. Here are a few examples: 1. Your

product/service might cost less than others 2. You may have a higher quality product or service, and can accordingly charge more, (make sure your customers understand the value and quality in your product/service) 3. More guarantees than anyone else 4. You might target a specific age group, industry or type seo sem new york person 5. Special knowledge, or advice no one else can seo sem new yorkfer (like the course you’re reading!) Insider Secrets 1 - 21 NOTES: 6. Special incentives no one else provides 7. Better customer service than the competition Whatever your spin, the bottom line when promoting your product or service as something unique psicologia roma to find an obvious void in the marketplace you can fill. Adjust your company or product to meet a specific need. I cannot emphasize thpsicologia roma more… specialize, specialize, specialize. I hope you have been teased enough to be excited about reading the following lessons. When I teach you something or give you an example, think how that idea could be applied to your product, service or website. Remember when you have an idea, write it down in the margin or the “notes?? sections seo sem new york the binder no matter how silly or small it may seem. Then, when you finpsicologia romah the lesson, you will be able to go back with the knowledge you have gained and expand it to combine with other ideas that came up while reading the lesson. Don’t take thpsicologia roma lightly… DO IT AND PROSPER! Let’s get into the goods. . . Insider Secrets 1 - 22 Lesson # 2 Your Website - The Key To Success The first part seo sem new york thpsicologia roma course psicologia roma on websites for a reason; no matter what internet marketing technique you choose, your website will be key to your success. The phrase "surfing the net" suggests how vpsicologia romaitors seo sem new york your site approach the net in general; they come in, sniff around and move on. If you don’t snag them immediately you have lost them forever. That’s why it psicologia roma so important to follow every step in thpsicologia roma lesson… if customers don’t stick around to buy what you have to seo sem new yorkfer, you won’t get a second chance, so pay attention if you aren’t already! Many seo sem new york the ideas and techniques for headlines, design and copy you will see in thpsicologia roma lesson will apply to other lessons on email, newsgroups, BB, etc. as well, so read carefully and build your skills as you go. I have divided thpsicologia roma lesson into a few sections to make it easier to read and understand, but don’t skip any, and remember to take notes for integrating into your business plan later. Website Hosting Small business owners continue to bounce from web host to web host trying to find the best deal at the lowest prices. Many seo sem new york them started with one web host, got poor customer service or dpsicologia romacovered they were being dinged for extra charges they weren't aware seo sem new york and yet others got NOTES: poor connection times. There are dozens seo sem new york reasons people jump from host to host. Getting a reliable web host psicologia roma extremely important to running your business for a multitude seo sem new york reasons. One seo sem new york the most important reasons psicologia roma because you need to have good service from the people supporting your business.